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The Brassy Broadcast podcast is an exploration of ways we create, engage, and communicate. 

Sep 22, 2019

You grow your podcast audience by going where your audience is hanging out.

YouTube is the second largest search engine the third most visited site after Google and Facebook.

Not everyone knows how to listen to a podcast yet, but almost everyone knows how to go to YouTube to find a video that answers a question.

Google owns YouTube, so you can apply some of the same principles of Google SEO to YouTube SEO. Listen to the previous episode in this series for SEO optimization tips.


YouTube Video Optimization Tips

  • Use descriptive titles
  • Create Playlists
  • Add End Cards - tell the audience what you want them to do next
  • Utilize the description space. Fully cover what you are talking about in the video
  • Put the YouTube video on your website


Recommended Resources


Connect with Jennifer Denney


Learn More about Podcasting and Connect with Jen Edds

Book Your Podcast Power Hour Session to make sure that you have a solid plan and the right tools in place to start your podcast.


The Brass Tacks Free Podcasting Course


The Ultimate Guide to My Favorite Podcasting Tools and Resources


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